The Brand Guidelines manual provides specific guidelines and standards for the visual identity system in all forms of City communication. Adherence to these guidelines is vital to ensure that the City is represented in a uniform and consistent fashion. To maximize the benefits of the brand identity, it must be used in a consistent fashion over time. It is the City’s policy that the logos, type fonts and marks described in this manual are the only authorized marks to be used in all City communications.
The City’s Communications Department is responsible for the branding system and for ensuring that the visual identity of the City is preserved and enhanced through effective, well-designed communications.
The Communications Department manages and monitors the use of the system and makes system graphics available to the other departments, community and other authorized parties.
If you have questions concerning the brand guidelines or need to obtain logos, contact the City’s Communications Department: firstname.lastname@example.org